The United Arab Emirates is preparing to welcome thousands of international shoppers for the release of Apple’s newest iPhones. The latest lineup includes the iPhone 17, the advanced iPhone 17 Pro, and the all-new iPhone Air, which is now Apple’s thinnest iPhone ever.
Because prices in the UAE are lower compared to many other countries, and because stores in Dubai and Abu Dhabi usually have strong stock availability, the country has become one of the most popular destinations for people looking to buy Apple products on launch day. Tech-savvy travelers from India, the Commonwealth of Independent States (CIS), and many other regions are expected to fly in specifically for the launch. For many, it is still cheaper to buy an iPhone in the UAE, even when including the cost of airfare, than to purchase it in their own countries.
Pre-orders for the new models sold out within just a few minutes, showing how high the demand is this year. Apple fans are now waiting eagerly for the official sales to begin on September 19. This launch further strengthens the UAE’s reputation as one of the top global markets for Apple products, attracting both local customers and international visitors who want to be among the first to own the newest devices.
The iPhone launch has also boosted excitement in the retail and tourism sectors, with many expecting busy shopping malls, packed Apple stores, and long lines of eager buyers. The combination of competitive pricing, wide availability, and Dubai’s global appeal ensures that the UAE will once again play a central role in Apple’s worldwide launch celebrations.


